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Website Copywriting Portfolio

Copy That Gets The Clicks ... In Action

Here are some examples of the website copy I've written over the past 5 years. Some of these projects were written under my brand Words for Wellness

Elevate Business Management

"Seeing my website communicating clearly what I do fills me with joy! Katrina has a gift with words, and somehow, she made something I find very difficult look very easy! Working with her, I not only got a fantastic new copy for my website, but she made me think about what I do, how I do it, my clients and values, amongst other things.

The process was smooth, and she delivered on her promises.

I highly recommend working with her if you need a website refresh or needing a new website. Thank you, Katrina, for your support! 5 stars 🌟"

Laia Sastre, Elevate Business Management

"Having seen and listened to Katrina over the last few years, when it came time to get our website copy written, it made sense to work with someone who can tell a story. Our business has evolved over the last few years, and our website copy didn't reflect the changes.

By working with Katrina, we now have well-defined service offerings. The copy clearly explains where our clients are on their journey and, most importantly, how we can help. The copy was written in a manner that is clear, easy to understand and uses "normal words" in an industry that can be full of "Accounting speak".

We now feel that the website better reflects who we love to work with, how to work with us and who we can help. Katrina was patient, listened to feedback and challenged our thinking to come up with some great copy. Thanks, Katrina!"

View the Decryption website.

Website design by Zesty Design

"I reached out to Katrina because I was overwhelmed with information and ideas about my customers and what I wanted to do.

She helped me cut through all the noise and get clear around the key messages that would speak to the clients I wanted to target in a way that would resonate with them. It also helped shape the packages I could offer and my social media marketing.

It was so worth the investment because now I’m feeling much more confident about my messaging and what I’m offering, and feel like I can go out there and do the work that I’m good at. Katrina was so easy to work with and just made the whole process easy and stress-free." Amanda Sterling.

View the Learning To Fly website.

Website design by Sally @ Sally Tudhope Creative

"Copywriting is a skill, yet not one that I possess. I could have done some courses on copywriting. However, I knew it would be quicker for someone else to write for me.

I also find the process of working with Katrina very therapeutic, in the sense that the questions she asks about my business and services encourage me to think deeper into my WHY and HOW for doing what I do!

I just knew she would understand me and my vision, having worked with Katrina on a previous website."

Jodie Sheraton
Elevated Dietetics

"It was an absolute pleasure working with Katrina. From communication to the copy itself, Katrina made it as easy as possible for me to get my questionnaires done through audio recordings, enabling me to get my thoughts out better so you could turn my ideas into the amazing copy. 

Katrina's copy was so outstanding on my private nutrition practice website that I didn't hesitate to work with her again for my lead magnet and email sequence. I ended up hiring Katrina for 3 projects after that, for my other business website copy, lead magnet and book sales page. And I absolutely LOVED the Loom videos explaining the copy - it was SO helpful and exciting to receive the videos each time the copy draft was ready for me to review!

Every time I read the copy Katrina produced for both businesses, it reaffirmed how worth the investment her services were. Her writing and messaging were so clear, and she has a very special talent and skills, enabling her to communicate with my voice and turn the words into purpose on all of my sites and emails. I'm so grateful every time I see my websites and book sales page and know that the words Katrina created for me will bring my brands so much success for years to come."

Ilene Cohen, RefreshExamS and PranaSpirit Nutrition

Website design & build by Lori @ Lola Media